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Carey Nieuwhof

On the Rise: Why you can’t stop watching short videos. The critical mistake leaders make with top performers and James Clear on ability.


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Welcome to the On The Rise newsletter, where I feature fascinating, helpful, and sometimes curious content that caught my attention this week.

Today, why short-form video is so addictive and why so many companies are pouring more money into it. Plus, church trends, high performer mistakes, and James Clear’s convicting insight on pushing the edge of your abilities.

Why Everyone’s Addicted to Short-Form Videos

The psychology behind short-form video.

Why do we love short-form videos so much? This short (non-video) article explains not only why we love it, but how our shrinking attention spans suit the endless scroll to which we’ve almost all become addicted.

Oh, and this means you and your organization should be doing more short-form video this year.

What Church Trends Are Disrupting Your Church?

Get your questions answered on next week’s Live Coaching Call!

Earlier this month, I released the 5 Church Trends That Will Disrupt 2025.

So… which trends are disrupting your church already? And what are you and your team doing to navigate them?

This month’s Live Coaching Call inside The Art of Leadership Academy is next Tuesday, January 21st—and we’re doing a deep dive into everything 2025 church trends, especially the reality that evangelism is on life support.

You don’t have to sit around and figure this out on your own. Let’s navigate these pivotal decisions together and prepare your church for a year of growth, resilience, and impact in 2025.

Excited to work through this with you, Reader!

How to Lead Your High Performers

Are you doing these four things? Or just ignoring them?

If you’re like most leaders, you focus on your most difficult team members. After all, they need your attention.

And as a result, too many leaders ignore their top performers, thinking “They’re doing such a great job I won’t bug them.”

That's a huge mistake.

Here are four things you should do with your top performers before they move on.

Trustworthy and Politically Neutral News

Current events paired with biblical reminders sent to your inbox.

The news cycle moves fast, and it’s hard to find trustworthy news when everything feels chaotic and biased. That’s where the Pour Over comes in.

Their Monday-Wednesday-Friday newsletter delivers concise, politically neutral news summaries paired with Christ-centered biblical reminders to keep you focused on what truly matters.

Looking for a news source that leaves you hopeful instead of exhausted and overwhelmed? Join over 900,000 Christians who rely on The Pour Over for anger-and-anxiety-free, Christ-first news.

Learn more in their funny welcome email here!

My Weekly Book Recommendation

How to Break Growth Barriers, by Carl George & Warren Bird

Hands down, this is one of the most formative books I have read in my entire ministry.

Eminently practical, this book doesn’t tell you how to grow your church but rather what to do when you reach certain attendance levels. This quite literally saved my sanity and helped us reach thousands more people.

Convicting Quote I'm Pondering

James Clear on pushing the edge of your ability.

“The common narrative is that kids learn faster than adults, but if you watch any toddler, they spend a large portion of the day attempting things that are on the edge of their ability.
How much time have you spent on the edge of your ability today?”

Cheering for you,

Weekend Watching: Noah Herrin

This week on the podcast, church planter Noah Herrin talks about high-growth church planting, creating a ministry model that leads with community over content, and how a 14-month-old church that attracts 700 people on a weekend has built a congregation with an average age of 25.


You can watch the interview on my YouTube channel or listen wherever you listen to podcasts.

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Carey Nieuwhof Communications, PO Box 160, Oro Medonte, Ontario L0L 2X0

Carey Nieuwhof

Don’t settle for an impact smaller than you’re called to make. It's time to unlock your potential and lead confidently into a future filled with growth — for yourself, your church, and your mission. Get access to some of my best leadership content, only published in my newsletters.

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